McCarthy Stone is the UK’s leading developer and manager of retirement communities, providing homes to over 56,000 individuals.  Appointed by the Internal Comms Department , Lolly’s task was to develop and design a an on-going communication vehicle that both informs and entertains this diverse community of home owners across all 1200 developments.

Now in its 10th Edition, Emerald magazine featuring a wide range of original articles and features from both within and beyond the wider McCarthy Stone community. Working closely with McCarthy Stone,  Lolly’s remit now extends to a range of support services including Design & Copywriting, Video production and internal strategic support – From HR to Sales & Marketing.


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